Step 1
Retain our services
The work begins when you retain us.
Services / Roadmap
A short, focused engagement that ends with a written plan your whole team can understand: what to do first, what can wait, and what to skip.
Discovery Roadmap
A Discovery Roadmap is a short planning engagement for small businesses and nonprofits. After you retain us, we set up a discovery. During discovery we work through your needs together and write a scope of project — a plan with priorities, rough effort and the decisions you'll need to make along the way. It recommends whatever fits you best, whether that's a new website, an AI helper, a better process, or waiting.
The problem
Many plans fail before they start because they begin with a tool instead of a need. Someone sees a demo, buys a subscription, and a few months later nobody is using it. Other plans are so broad that no one knows where to begin.
A useful plan does three things. It's grounded in how your people really work. It names a small first step you can afford. And it says plainly what should stay human. That's what a Discovery Roadmap is for.

Short interviews with leaders and with the staff who do the day-to-day work.
Your website, key tools, and the information you rely on, and how well they work together.
Where better web tools or AI could help, ranked by value and effort.
What to do first, what comes next, and what can wait.
A few realistic paths, with the effort and risks of each in plain language.
Where a person must stay in charge, and how to handle private or sensitive information.
We present the plan to your leadership or board and answer questions.
Step 1
The work begins when you retain us.
Step 2
We then set up a discovery.
Step 3
During discovery we work through your needs together and write a scope of project.
Step 4
The scope is confirmed or rewritten during discovery. When discovery is complete, we send the full scope for approval, then either develop it for you or hand it to another company to develop.
Joshua started building websites in Santa Barbara in 1996 and brings more than 25 years of experience in web, application and digital strategy. He leads every engagement personally.
FAQ
A written plan that connects your goals to specific, prioritized technology steps, with clear decisions along the way.
It depends on the size of your organization and how many people we talk with. We'll agree on a schedule up front.
The fee is set in a written scope before we start. No package prices are published.
A leader who can make decisions, and a few of the people who do the work every day.
Often, yes. Getting more from what you already pay for is usually the cheapest improvement.
Then we'll tell you, and explain what would need to change first. That's a useful result too.
If you'd like us to, we can develop it for you. When discovery is complete and the full scope is approved, we can also hand it to another company to develop, or you may carry it out yourselves.
Yes. Everything we write for you is yours.
We'll ask what's prompting the question, what you've tried so far, and what success would look like for you.